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Original Vintage '1977 SCHLITZ BEER GLOBE' Bar Sign/Advertisement

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This original vintage hard plastic '1977 SCHLITZ GLOBE' bar/pub/tavern sign/advertisement features the JOE SCHLITZ BREWING CO. iconic GLOBE imagery, as well as well as the infamous slogan 'TRADEMARK PURE' - all highlighted by intricate 3 dimensional gold detailing.  
Manufactured in the USA by the Everbrite Electric Signs Inc. and NEVER INTENDED FOR THE GENERAL PUBLIC!
It's thick and heavy, 18 x 15.5 inches - lightly used and abused by years of having been exposed to the elements (like smoking drunks), but in overall amazing condition given that these just haven't survived due to the fragile construction method and material. Finish that's still slick and shiny...just the way we like'em...
A must for any man-cave, bar/tavern/pub, garage, game room, lady den - or better yet, to replace that horrible family picture over the living room fireplace!