Vintage 1966 Brittle Plastic 'HEILEMAN'S BEER-VIKING SHIELD' Bar Sign/Advertisement

This original vintage brittle plastic HEILEMAN'S BEER-SPECIAL EXPORT Bar Sign/Advertisement features a 'carved wood' viking shield themed scenery - faux gold/brass studded frame, ship, brand and text.
Manufactured in the USA for the HEILEMAN'S BREWING CO. by EMBOSOGRAPH DISPLAY MFG.CO. in 1966.
3D and heavily detailed - it's thick but weighs close to nothing, 16.25 x 13 inches and it's been lightly used and abused by years of having been exposed to the elements (ie: smoking drunks), but in overall amazing condition given that these just haven't survived due to the fragile construction method and material. Finish that's still slick and shiny. Perfectly aged patina.
A must for any man-cave, bar/tavern/pub, garage, game room, lady den - or better yet, to replace that horrible family picture over the living room fireplace!

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